Swarovski Innovations Fall/Winter 2013/14

Crystal Blue Shade – New Effect

Crystal Blue Shade is an internationally unique and versatile addition to the existing effects range. It is a fashionable effect that will suit any purpose or collection – from fresh and sporty, tender and romantic, to strong and sophisticated.

Light Turquoise - New Color

Light Turquoise is new, different, and yet still somehow blue. Delicate, unusual, and incredibly attractive – for endless combination possibilities and positive associations all year round.

Crystal Grey Pearl - New Effect

Crystal Grey Pearl is multitalented: a timeless element in women’s fashion and a fashionable detail in masculine accessories.

New Crystal Pearls Neoncolors – New Effects

As new as the name implies, neon is a highlight in every sense of the word. Crystal Pearls Neoncolors are essential components in young, confident, and positive creations.

Ceramics – Line Extension

Ceramics have been created in response to the current trend for material mixes. Unusual and refined, they have an unmistakably eye-catching quality. They can be used alone or combined with crystal to achieve any style – from high-tech to natural, simple, or chic. A range of innovative application possibilities makes them versatile and easy to use.

Pure Leaf Family – New Articles

Whether vintage, floral, or sensually subtle, in fresh summertime looks or warm fall combinations – the organic and playful Pure Leaf family enables creations that are an homage to nature.

Mini Beads – New Article - Mini Oval Bead

Small but perfectly formed. Mini Beads (Oval, Round and Square) come in a variety of small geometric shapes with complex, refined cuts. They are truly awesome - both as individual elements and in large numbers on statement jewelry.

Mini Beads – New Article - Mini Round Bead

Mini Beads – New Article - Mini Square Bead

Stairway Bead – New Article

The Stairway Bead (two holes) continues a success story of functionality. The combination of a popular chessboard pattern with a stairway cut and the plethora of design applications enabled by the introduction of a two-hole variant have already turned it into a clever multi-purpose item in the DIY sector.

Crystal BeCharmed Pearl – Line Extension

Dream necklaces, bracelets, key rings, and whole jewelry sets can all be created using BeCharmed products (Crystal BeCharmed Pearl and BeCharmed Bead). Whatever the desire, mood, season, or holiday – Crystal BeCharmed Pearls and BeCharmed Beads are a brilliant way to make a style statement. They are the perfect product for those who like to get creative.

Victory Pendant – New Article

With its highly modern asymmetric faceting and large hole, the Victory Pendant is shaped like a medal – a symbol of its aesthetic triumph. It can be used to add a new dimension to hoop earrings. The new Victory Pendant is a clear winner. As a round pendant with sixties flair, it is set to follow in the successful footsteps of the Helios Pendant.

Key Pendant – New Article

A memorable key-shaped pendant, inspired by Yoko Ono (born February 18, 1933), the Japanese-American multimedia artist whose thought-provoking work challenges people’s understanding of art and the world around them, has been designed for SWAROVSKI ELEMENTS. The design of the new key-shaped pendant, which is available in two different versions (with and without the signature of Yoko Ono), is a technical masterpiece that enables the creation of luxurious and incredibly charming looks with avant-garde appeal. Both pendants are part of the Designer Edition “Collection of Keys inspired by Yoko Ono”. The captivating symbolism of the key has been captured in crystal with unparalleled technical precision.

Rivoli Sew-on Stone partly frosted – Line Extension

A contemporary take on a classic: one of the most popular cuts of all time, the Rivoli, has been given a young and dynamic new look. Every other facet is frosted, creating an original windmill effect. The Rivoli Sew-on Stone might be a classic, but its innovative frosting creates an astonishingly new effect. The Rivoli Sew-On Stone partly frosted combines exceptionally well with the classic Rivoli cut.

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